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INSIGHT
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Asia Pacific’s Advertising Economy Shows Strong Growth Rising by 16.5% in 2021
The Global Ad Market Has Record Growth in 2021 – Rising 23.8% to $771 Billion
Old Spice Transforms Cricket Fan Into the ‘Man of the Match’ in New Campaign Across India
Social Media is the Future of eCommerce Says New Research from Essence
Shades of Green the ‘Most Clickable Color Scheme’ for Marketers Says New Shutterstock Data
Hilarious Tourism Campaign in Iceland Pokes Fun at Mark Zuckerberg’s ‘Metaverse’
Looking at the Flaws in Conventional Marketing Mix Modeling Approaches
Deloitte Marketing Trends Report Looks at Thriving During the Era of Customer Centricity
Growing Popularity of ‘Dark Kitchens’ Sees the F&B Industry Refocus Branding on Digital Diners
52% of Consumers Find Gift Inspiration from Social Media Ads
How Often Should Your Brand Post on Social Media?
Australia Post Christmas Campaign Shows Dreams Come True with New Ad from The Monkeys
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featured insights
How the Pandemic Affected Southeast Asia’s Online Shopping Behavior in 2020
Global Investment in Advertising Expected to Grow Over 5%
Interview With Sir Martin Sorrell
Interview With Nigel Richardson – Ikea’s Head of Marketing in Southeast Asia
Unilever to Resume Advertising on Facebook, Instagram & Twitter Following Six Month Boycott
Brands That Use Product Intelligence Are 5.5 Times More Likely to See 25% Growth YoY
AMEX Research Shows Business Improvement in Singapore But Concerns Remain
Digital Advertising in Australia Bounces Back in Q3
Southeast Asia’s Internet Economy Eclipses US $100 Billion in 2020
COVID-19 Wipes US$13 Trillion Off Top Nation Brand Values
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