Interviews

Scott Rose on The Bowery Awards and its Emphasis on Independent Work

We recently caught up with Scott Rose, Executive Director of New York Festivals to talk about launching the inspiration behind launching The Bowery Awards amid a pandemic, the jury selection, how it got its name, and the emphasis on independent work.

Profile: Influencer Dustin Phuc Nguyen – Vietnam

As part of an ongoing series, Branding in Asia talks to influencers across the globe, learning more about how they got started, what has driven their success, and other insights to inform both brands and aspiring influencers

Katie King on the Increasing Presence of AI in Marketing

Over the course of our conversation, we talk to King about whether AI is friend or foe, brands that have effectively implemented AI into their marketing strategy, ways in which the technology is currently lacking, her advice to marketers on how to use it, and more.

Interview: Alan Cerutti – ‘Smart Brands Have Shifted to Acts Versus Ads’

With great progress comes hardship and happiness, and there's still some of that every day. I fell in love with the industry because it’s the only one I knew that, in a way,  combined art and commerce.

Profile: Kevin LaSean AKA XpertThief – USA

Along with his Instagram (@kevinlasean) where he has an impressive 350 thousand followers, you can also find the musician, vlogger, skit actor, and avowed nipponophile on Spotify, Apple Music, and Soundcloud.

Interview: Pavel Fuksa on the Rise of Gif-ism & the Recycling of TikTok and Instagram Trends

Pavel Fuksa works with clients globally on everything from packaging designs, beer labels, a project for Porsche, and an anatomically inspired longboard, with proceeds donated to the Czech Red Cross.

The Latest

AMEX Research Shows Business Improvement in Singapore But Concerns Remain

According to the report, half also stated that both new customers and regular customers encouraging friends and family to shop at their businesses was crucial to any sort of recovery.

Digital Advertising in Australia Bounces Back in Q3

Advertisers’ buying preferences for content publishers’ inventory remained stable this quarter despite the uncertainty of the times, with 40% opting to buy via an agency, 16% direct, 11% via programmatic guaranteed, and 33% via programmatic RTB/PMP.

Goodbye Boozy Receptions, Blingy Booths, and Glitzy Giveaways – Hello Virtual Events

At least for the foreseeable future, says Ogilvy and even when physical meetings are again a reality, the event industry’s approach will have transformed forever.

Southeast Asia’s Internet Economy Eclipses US $100 Billion in 2020

“Despite significant challenges this year, the long-term outlook for Southeast Asia's digital economy remains more robust than ever," said Aadarsh Baijal, Partner and Head of Digital Practice in Southeast Asia, Bain & Company.