INSIGHT

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Research Shows Growing Adoption of Business Messaging Across the Asia Pacific

Indonesia and Vietnam Rank Highest in the World for Using Social Media as a Source of News

Marketers Must Adapt to Changing Shopping Habits in Post Pandemic Asia

More Than Half of Global Retail Spending is Now Online as APAC Leads the Change

Fintech Applications Set for Hyper Growth in Southeast Asia and Pakistan

Magna Forecasts 8% Growth in APAC Ad Market in 2022

90% of Major Advertisers Believe Creative and Media Teams Should be Better Aligned Says Report

APAC Making ‘Great Strides’ in Reducing Post-Bid Fraud and Improving Brand Suitability Says Report

TikTok Advertising Revenue Could Surpass Twitter and Snap Combined in 2022

Waste in Digital Ad Spend Continues to be a Problem for Brands in the Asia Pacific

New Report Emphasizes the Importance for Brands to Integrate AI – ‘Adopt or Fail’

There is a Surge in Invalid Traffic to Digital Travel Ads as Travel to Southeast Asia Resumes

featured insights

Research Shows Growing Adoption of Business Messaging Across the Asia Pacific

Marketers Must Adapt to Changing Shopping Habits in Post Pandemic Asia

More Than Half of Global Retail Spending is Now Online as APAC Leads the Change

APAC Making ‘Great Strides’ in Reducing Post-Bid Fraud and Improving Brand Suitability Says Report

New Report Emphasizes the Importance for Brands to Integrate AI – ‘Adopt or Fail’

The Asia Pacific to Lead Global Customer Experience Investment in 2022

The Pandemic Changed Youth Culture in the Asia Pacific – What Impact Does That Have on Brands?

APAC Ad Spend to Grow 5.9% in 2022 with Digital Taking a Over 60% of the Share

TikTok is the World’s Fastest Growing Brand – Now Ranked as the 18th Most Valuable

Asia Pacific’s Advertising Economy Shows Strong Growth Rising by 16.5% in 2021