Binggrae: 'My Straw'

Media Engagement & Awards Case Study

Our team worked with Seoul-based creative agency Innored to create their entry for the “My Straw” campaign into international award shows.

The campaign was widely awarded – including taking home Gold  & Silver at the Clio Awards while also winning honors at New York Festivals, Ad Stars & AdFest.

See the full Clio Awards entry here

CAMPAIGN CREDITS

Campaign Title:  Binggrae “My Straw” 

Client: Binggrae 

Creative Agency: Innored (이노레드)

Production Company: WePP, Sonyeon, Seoul

Design: Kinneir Dufort, Bristol

PR & Award Entry Content: Bobby McGill – Think Content Asia

Campaign Media Mentions